If you aren’t guest blogging yet, it’s probably time that you do. Here are some facts that will show you the usefulness of guest blogging for promoting your business online.
- 23% of internet time is spent on blogs
- 77% of internet users read blogs
- 61% of consumers have made a purchase based on a blog post
But before you go any further, read this article before you burn your budget with bad guest posting practices.
However, SEO and PPC are often handled differently. Some brands only invest in SEO. If you’re looking to improve your digital marketing performance, adding PPC to your marketing strategy can boost your SEO efforts.